The History of the Bell

I introduced the symbolic “Bell” over 20 years ago as a means to transform guests experiences in the hotel and lodging industry. I recognized there was a significant need on how to enhance employees’ interactions with guests. Hotels do an amazing job training their employees on their service culture, industry service standards to deliver guests’ expectations and anticipate their guests needs. I was motivated to find a powerful tool to train employees on how to make emotional connections with guests, go beyond guests’ anticipation and create exceptional memories to make guests feel special.also wanted to use an effective tool to train service from the heart for immediate application and sustain training techniques.  The bell was born!  I chose the bell because it reminded me of my happy childhood when she was growing up.  The “Bell” sound resonated during my childhood I remembered the sound of the church bell; teacher’s bell, and the ice cream truck. The sound reminded me to do something.  It is a metaphor…the bell will ring in your head when you see or hear a clue from a guest.  The true meaning of the “Bell” is to remind us to deliver service from the heart. Each person has their own bell (heart).

Service from the heart concept has been adopted by many top hotel brands around the globe including the Ritz-Carlton, St. Regis, JW Marriott, Marriott, W Hotel, Westin Hotels, Edition Hotel, Renaissance, Courtyard, Residence Inn, Marriott Vacation Clubs, Marriott Executive Apartments, Taj Hotels, Hilton, Doubletree, Wyndham,  Catalina Island Company, JC Resorts, Pacific Hospitality Group,  and many other boutique hotels and resorts.